A simple step-by-step guide to help you make your podcast, video, or blog content visible to AI and new audiences.
1- Record your show, Focus on answering real questions your audience cares about.
2- Get a transcript, Use tools like Descript, YouTube captions, or CapCut to make a written version of your episode.
3- Create one main page for each episode,This is your show’s home base where people and AI find everything.
4- Add your content to that page, Include your video or audio player, a short summary, transcript, and links to guests or socials.
5- Write in a Question and Answer style, Example: Question: ‘How do I grow my podcast fast?’ Answer: ‘Be consistent, use short clips, and post weekly.’ Add an example or stat if you can.
6- Make your page easy to read, Use short paragraphs, bullet points, and clear headings. End with a Key Takeaways list.
7- Add captions and chapters to your videos, Upload captions and timestamps so AI and people can find key parts.
8- Link everything, Make sure YouTube, podcast show notes, and blog pages all link back to each other.
9- Write naturally, talk like you would to a friend. Skip buzzwords and extra keywords.
10- Stay focused, Cover one topic or question per page. Specific is better than general.
11- Publish and share, Post it publicly, then use Google Search Console or Bing Webmaster Tools to make sure AI finds it.
12- Keep it fresh, Update old posts every few months with new info or edits so AI sees it as current.
Quick Tips
- Make a ‘Resources’ page with links to all your episodes and blog posts.
- Ask guests to link to your episode page this builds trust and visibility.
- Repeat your show name and your name in your descriptions for stronger search recognition.
- Always include your show page link in YouTube video descriptions and podcast show notes.