Tag Archives: podcasts

My Digital Life Show #4: Growing Globalization of Podcasts

3 Replies

Here is episode #4 of the new “My Digital Life with Rob Greenlee” for Tuesday, June 11th, 2013.

This episode is focused on the growing globalization of podcasts and what that means for podcasting’s future.   As you can see, I stay focused on my passion and that is the medium of “Podcasting” for another week.

Interview guest is Karin Hoegh, Podcast Consultant at Podconsult.dk from Copenhagen, Denmark.

The below ranking chart gives a glimpse into the future of podcasts and maybe all on-demand media consumption over the next 5-10 years.

Here is a Top 10 Ranked List of the Most Spoken Languages around the World:

  1. Mandarin – 1 Billion + (Chinese)
  2. English – 508 Million +  (New Zealand, U.S., Australia, England, Zimbabwe, Caribbean, Hong Kong, South Africa, Canada and more)
  3. Hindustani – 500 Million + (India)
  4. Spanish – 400 Million + (Spain, Mexico, Cuba and most South and Central American countries)
  5. Russian – 300 Million (Russia, Belarus, Kazakhstan, US to name a few)
  6. Arabic – 250 Million + (Saudi Arabia, Kuwait, Iraq, Syria, Jordan, Lebanon, and Egypt)
  7. Bengali – 215 Million – (Bangladesh mostly, but many other countries have these speakers)
  8. Portuguese – 200 Million – (Brazil, Macau, Angola, Venezuela, and Mozambique)
  9. Malay-Indonesian – 175 Million – (Malaysia and Indonesia)1
  10. French – 135 Million – (France, Belgium, Canada, Rwanda, Cameroon, and Haiti)

Here is a download referrer ranked list by country breakout of the top countries consuming podcasts over the past few months.  This data is from the largest podcast hosting provider in the world – Libsyn.

  1. United States
  2. United Kingdom
  3. Canada
  4. China
  5. Australia
  6. Japan
  7. Korea, Republic of
  8. Germany
  9. Spain
  10. Mexico
  11. France
  12. Sweden
  13. Russian Federation
  14. Singapore
  15. Brazil
  16. Saudi Arabia
  17. Italy
  18. Netherlands
  19. Thailand
  20. India

China has broken into the top 5.

The other languages represented in the above Top 20 country download referrer list, that are not included in the Top 10 Most Spoken Languages are Japanese, Korean, German, Swedish, Italian, Thai, and Dutch.  The current largest languages not represented in the Top 20 country list are Malay-Indonesian and Bengali.

Links:

http://www.vloggerfair.com

http://thebuglepodcast.com

Please feel free to give me feedback on this show to: rob at robgreenlee dotcom or twitter @robgreenlee .  Leave some of your thoughts here in the comments and I will respond to them in next week episode.

My Digital Life Show #3: Top 13 Things that “Really” Build a Podcast Audience

Leave a reply
My Digital Life with Rob Greenlee

My Digital Life with Rob Greenlee

Here is episode #3 of the new “My Digital Life Show with Rob Greenlee” for Sunday, June 2nd 2013.

This episode is even closer to the vision that I have for this show, but have more improvements to come.  You will notice that I improved the audio production and am now using my Sure SM7B microphone and Mackie 802-VLZ3 mixer.  This change from episode one is dramatic.

My goal here is not do a monologue show, but to have some guests sprinkled in to add some varied opinions and to get listeners more involved in the show.

The topic this week stays focused on my passion and that is the medium of “Podcasting”.

The Topics This Week:
1) Top 13 Things that “Really” Build a Podcast Audience
2) EFF Legal Defense fundraising $50K+ to Fight a “Podcast Patent Troll”

Here are links to things mentioned in the show:

The EFF Save Podcasting effort is here, the link to submit and see submitted prior art is here

Thank you to Michael Wolf and JD Sutter for contributing with comments that you will hear in this episode.  Here is a link to the article written by JD Sutter.

Here is a link to the “Speaking of That” podcast hosted by Robert Keeme of which I played a snippet.  Thanks guys for the nice comments.

Please feel free to give me feedback on this show to: rob at robgreenlee dotcom or twitter @robgreenlee .  Leave some of your thoughts here in the comments and I will respond to them in next week episode.

Top 13 Things That “Really” Build A Podcast Audience

5 Replies

I have been recently reading the advice given by many others about ways to promote your podcast.  Many focus on new types of things like distributing CD’s and making business cards for your show – not really the best of ideas really!  I believe in making sure you are doing the basics well first before doing some of these other ideas.  While all the promo ideas given online can help to some degree or so.  The real keys to building your show audience boil down to these things mainly – doing these things well WILL GROW YOUR SHOW:

  1. Great audio/video quality
  2. Entertaining or informative topics with passion, knowledge, personality are KING!
  3. Compelling album art that is refreshed/updated regularly
  4. Clear and interesting show name/series descriptions
  5. Get your show distributed to as many aggregation platforms as possible – even broadcast radio
  6. Major parts of the show include audience involvement/contribution to show and topics
  7. Meet your audience in the real world as much as you can
  8. Guest on other podcasts/radio/TV shows – as a topic expert or entertainer
  9. Contribute via written word to online topic discussions in your genre
  10. Produce shows on a consistant basis and at a fairly consistant duration
  11. Join a network of other podcasters
  12. Work to be known locally in your community and gain local media attention
  13. Get top listing in search engines based on your topic genre keywords